Valley of the Dolls, 1967

Valley of the Dolls, 1967

The movie version of Valley of the Dolls was based on Jacqueline Susann’s 1966 novel of ambition, drug addiction and dissipation in the mid-60s entertainment industries of LA and New York. What is it with Hollywood film’s predictable bias that modern decor, or lofts, or any kind of contemporary design will go hand and hand with dissipation, dysfunction and general immorality? It’s convenient shorthand for the idea of In every dreamhome, a heartache. Sure, this tacit argument might contain a smidgen of truth, since despite its supposed democratic intent high modern midcentury design was often an indicator of way too much money, but Hollywood’s bias probably also belies a completely parochial conservatism. The protagonist’s relieved, happy return to the┬ásmall Vermont town of her birth is proof of this pat little moral. I love a lot of the film’s modern interiors, their mix of modern furniture and contemporary and Asian art, their colour, their airiness and their postwar optimism. And all their ashtrays. You’ve never seen so much smoking in your life.

Valley of the Dolls, 1967

Valley of the Dolls, 1967

Valley of the Dolls, 1967

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One Response to “Valley of the Dolls, 1967”

  1. john hopper Says:

    Interesting interiors, with a lot of recognisable furniture and accessories. It’s amazing and somewhat disconcerting that we can now see these as historical interiors.

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