I really like the new (2009) graphic identity for the restyled Museum of Vancouver. It was designed by Amanda Martens of Kaldor. Related items such as this entryway banner were put together by designer Sofia Pona. The striking building, which also houses Vancouver’s planetarium, was designed by architect Gerald Hamilton in 1968. The new graphic design matches the architecture really well, yet without being too 60s theme park. The logo isn’t overwhelmingly 60s or psychedelic cliché, but it seems as if the reference is there. Like a lot of 60s graphic design it’s simultaneously dramatic and restrained and eye-catching to both adults and kids. It’s one of my favourite logos in Vancouver. The Museum has a new mandate to showcase local design so it’s great to see that they’ve aced their own design. See the Fluevog video on the MoV site too, for their current exhibition.